Pediatric Dental Marketing

Introduction

June 2024

May 2024

April 2024: Q&A about Summer & September Marketing

March 2024 - Guest Speaker: Joshua Scott from Studio8e8 - Geofencing, SEO, & Making Websites That Convert!

Feb 2024 - Q&A

Jan 2024 - Guest Speaker: Dr. Casey Goetz - INCREDIBLE Episode!

Dec 2023 - Ground, Social Media, Referral & Internal Marketing + Q&A

November 2023 - Dr. Meghna Dassani. Introducing Sleep/Airway into your Pediatric Practice!

October 2023 - Holiday ideas + Q1

September 2023 - Mastermind & Q&A

August 2023: With Guest Beckey Moser - Cancellation Policy & More!

July 2023

June 2023

May 2023 - 3 Ground Marketing Tips + Adding Text on Reels + IG Updates + Q&A

April 2023 - Facebook Engagement + Ground Marketing Tips

March 2023 - New IG Updates + More

January 2023 - ChatGPT & Annual Marketing Planning Outline

Dec 2022 - Events, Facebook Groups, NextDoor, Email/SocialMedia linking, Apartment Marketing + More!

November 2022

August 2022: Q&A

September 2022

July 2022: Instagram + Ground Marketing

April 2022: Q&A and Office Hours

May 2022: Q&A + 10 Incredible Marketing Strategies!

March 2022 - 16 Tips in 16 Mins + Q&A

February 2022 - How to create Community Events

January 2022 - Ins Qs + GKAS + NEW Updates

November 2021 - INSTAGRAM REELS!

December 2021 - Plan for Q1 2022

October 2021

September 2021

August 2021

June 2021

July 2021 - How to Hire + New Updates

April 2021

May 2021

February 2021

March 2021

January 2021

December 2020

November 2020

October 2020

February 2023 - Special Guest - Lana Rivera

Dr. June shows us how she creates events for her pediatric dental practice!

How to Strategically Start Dropping Insurances by Dr. Ben Burkitt

June 2022 - Featured Guest - Malika Azargoon of Zar Dental Consulting

Michael, Minal and Dr. Neha Batra chat all things Pediatric Dental Marketing

Tonya Gard Burns, a Pediatric Dental Consultant, chats with Michael and Minal

Connecting Your Product by Lynda Sherman

Pediatric Dental Round Table!

Dr. Jessica Marshall | Pediatric Smiles of Cypress

How Dr. Jessica Marshall Markets for Pop-Up Shops/ Events During COVID

Dr. Kevin Kennedy | Spring Creek Pediatric Dentistry

Dr. Erin Issac | Winning Smiles Pediatric Dental Care

Abhishek Bhaumik | Stonebrook Pediatric Dentistry

How to Increase Patient Referrals to Your Pediatric Dental Practice

Real Life Example: Getting into Apartments

Are you a Startup? Check this out!

Recommended Organization Apps

Trello - Organization Tool FREE BY GOOGLE

Introduction

Create Your Starter List

Community Research & Radius Check on Desktop

Community Research & Radius Check on Smartphone

Community Research & Radius Check by Driving Around

RECAP

Introduction to Day Cares

Getting Into Day Cares

RECAP

Introduction

Private Schools

Public Schools

Ground Marketing to Public Elementary Schools

RECAP

Introduction

Getting into Pediatric Medical Locations

RECAP

Introduction

Getting Into The Chamber of Commerce

RECAP

Introduction

Getting into Children's Learning Centers

RECAP

Introduction

Martial Arts

Build A Bear Workshops

Color Me Mine [Craft Stores]

Carters [Clothing Stores]

Indoor Playgrounds

Getting into Small Businesses During COVID-19

How You Can Collaborate with Ice Cream Shops to Attract Families to Your Practice

Real Life Example: Cold Stone Creamery & Baskin Robbins

Ground Marketing to Fitness Facilities

Walking Into Fitness Facilities

Calling Fitness Facilities

Introduction

Lactation Consultant

Children's Photographer

Building Pipelines with Apartment Complexes During COVID-19

Introduction

Strategically Setting Up Your Booth For Optimal Results

How To Act, Speak, & Perform At Events

What To Do, Say, and Give At Pre School Presentations

My Top Tools For Ground Marketing At Events

How to Perform Your Best at In-Person Ground Marketing Events

How to Find Events Anytime!

Calling Leads Effectively

The Importance of Strategically Calling Leads

Your Lead Calling Workbook

Organizing Your Ground Marketing

Ground Marketing Workbook

Ground Marketing Calendar

The Sign-Up Sheet

SEO Tips + FREE Chat Messenger on Website

Google Analytics 101

Maximize SEO with Blogs I Shannon Burton

Resources: GOOGLE + MOZ

Intro

New Patient Tracking Video

Download: New Patient Tracking in Numbers and Excel Formats

Download: To Do & Accountability Worksheet

BONUS: Patient Journey

Introduction

Parent Avatar

Patient Avatar

Downloads

Internal Marketing Tips I Michael & Minal

Internal Marketing Checklist

New Patient Welcome

DOWNLOAD: New Patient Welcome

Patient Conversion | Dr. Neha Batra

How to Build Self-Confidence for Ground Marketing

Secrets to a Profitable Pediatric Practice | Tonya Gard Burns

How to Involve Your Team in Your Marketing

April: Autism Awareness Month

Social Media Intro

Social Media Platforms

Facebook New Pages

Facebook Groups

Direct Help Links

Instagram BIO & Getting Started

Instgram Stories

Download: Story Ideas

Instagram Insights

Instagram QR Code & Saved Content

Instagram Posts

Hashtags

Hashtag Reach

Finding Local Influencer Parents

Direct Help Links

Instagram Reels TRAINING

Finding Trending Audio for Reels

Scheduling Reels

DOWNLOAD: Instagram Reels Checklist

DOWNLOAD: Reel Ideas 1

DOWNLOAD: Reel Ideas 2

DOWNLOAD: Reel Ideas 3

Reels Q&A From Instagram

Content Ideas

Using ChatGPT to help with Captions

Team Activity

DOWNLOAD: Video Ideas

Video Help Links

DOWNLOAD: Repurposing Content

Scheduling Facebook & Instagram Posts: New Facebook Pages + Meta Business Suite

Direct Help Link from Facebook

Intro to Canva

Custom Templates

Videos

Flyers, Worksheets & More

Presentation Templates

Tips

Canva Help Links

Facebook Business Settings + Pixels! All the Technical "Stuff"

Facebook Ads

How to Build Target Audience of Parents

Ad Center

Boosting Directly on Instagram

Direct Help Links

Download: Ads Cheat Sheet

Get Started with TikTok I Ronda Holman

Getting Started with LinkedIn

Direct HELP Links!

Intro

DOWNLOAD: Contest & Giveback sheet

Givebacks & Contest Video

How to Leverage Facebook Groups with Givebacks!

Easy Contest Ideas

Using ChatGPT to help with Contest Copy

Pro Tip

DOWNLOAD: Reputation Sheet

Reputation & Reviews

FREE Google Marketing Kit from Google

Create a Robust Loyalty/ Reward Program for Your Patients

Creating a Customized Instagram Content Calendar (with IG Stories) for the Year!

How to Have a Major Advantage Over Your Competitors in Your Community

List of New Content Coming Soon!